Daily Archives: July 12, 2016

Advantages Trade Show Marketing

Advantages Trade Show Marketing

Trade shows are a unique way of bringing together businesses, often in a specific industry, to demonstrate and show off their latest products and services.

Trade shows allow industries to meet with partners and customers, while taking stock of what rivals are doing.

Some trade some are not open to the public. These can only be attended by business representatives and the media.

Recent estimates suggest there are close to 15,000 trade shows every year in North America.

Trade shows use exhibition stands or booths to display their products. These stands come in many different sizes and oftentimes have a banner display accompanying them.

While trade shows are usually held in conference centres due to the number of displays and people they can accommodate, a recent trend has seen some shows held at nightclubs and boutiques.

While the earliest forms of trade shows date back to medieval Europe, one of the first truly successful trade shows took place in Paris in 1909.

Six years after the Wright brothers made their ground breaking flight, the first trade show devoted to aviation was held. The 1909 First International Exhibition of Air Navigation attracted nearly 100,000 visitors to see the products from 380 exhibitors, including French-built planes that had set speed and distance records. A display of hot air balloons was also a huge hit with those attending the show.

The event is now known as the Paris Air Show, one of the biggest in the world, has debuted many planes including the Boeing 747 in 1969.

Currently, the Consumers Electronics Show in Las Vegas is the largest in the world, attracting more than 160,000 visitor annually. It is so big is has about 3.5 kilometres of floor space or the equivalent of 35 football fields.

Business Drinks? You Could Be Breaking the Law

If you are a business owner, or if you regularly drive out for meetings with clients and partners, it is more than likely that will have experienced occasions where you have a meal and some drinks as part of what you do for your profession. Especially if those drinks came as a surprise, you will probably have had to either risk driving close to the legal blood alcohol limit or had to seek alternative transport to get yourself safely back to your home or hotel.

The problem here isn’t just a matter of inconvenience or the need to cut short what may have been an important evening. A drink driving offence is a serious matter that could land you in jail. But even if a conviction didn’t go that far, just a driving ban could seriously affect your ability to do your job. And this problem goes further.

You could be out with investors trying to garner support for a developing project or enterprise and, conscious of the risks of drink driving, take all the necessary precautions and ensure that you have a taxi service available to get you home in the evening without even ever having to go near your vehicle while still under the influence. But what many people don’t fully appreciate is the danger of still being over the limit the morning after.

If you were to have just four or five pints at, say, around 10 o’clock in the evening, you could still be over the drink drive limit at 8 o’clock the following morning. In fact, almost six thousand Brits fail morning breath tests each year – and with that statistic including just those who have been stopped and breathalysed, this tells us that many more people are over the limit hours after they stopped drinking. You could be one of those people. And if you are required to drive as part of your work routine, this puts you at risk of getting caught by the police – it only needs a faulty light, bald tire or someone going into the back of you, after all, and the police could soon have you needing to speak with your solicitor.

A drink driving offence that goes to court could result in a ban and you not being able to do you work, so if you want to be sure that your work remains unaffected by any drink driving penalty, you need to do to things: take extra care if you rely on your ability to drive in order to earn your living, and know what motor lawyers to turn to should you ever find yourself in difficulty.


Lethbridge generator

If you are a company who is looking for powerful generators in Lethbridge, or if you are a homeowner who is looking for a back up source of power in the event that the power does go out, where do you go to shop for electric generators? Where will you find the best options in terms of pricing, selection, power, and size options, when the time comes to choose the generators in Lethbridge which you are going to invest in? How do you know what to look for, how big of a product to buy, or how much energy it is going to offer in the event of an outage? Of course you want to know that the electric generators you are going to buy are powerful enough to retain a sufficient power source for at least several hours; with this in mind, if they are going to be put to use in a school or a business setting in the event of an outage, you are going to require far more energy production. So, depending on if it is going to be for home or for business or commercial use, the type of generators in Lethbridge you are going to invest in, is greatly going to differ. With this in mind, when you know where to shop for them, how much power to look for, what sizes to consider, and of course where to go to find the top brand names and power options, you are easily going to find the right source. So, whether you are a local home or a business owner, taking the time to find the right supplier and dealer, is going to be the first thing you will have to do when buying.

In addition to knowing the size and power, you are going to want to look for great deals and savings. Namely if you are going to buy for use in a commercial setting and are buying several electric generators. In taking the time to compare suppliers and dealers, you are going to want to rely on those which do carry a great deal of power options and selection, the top brand names, and of course the great deals. If you are going to buy in bulk quantities, are you going to receive a form of a discount per generator? Do they offer any form of warranty or guarantee on the products that you are going to invest in? Making sure that you are fully aware of what you are going to get, what you are paying for, and where you can find the best deals, are a few of the many things you need to consider as a local business or a homeowner in search of these products. Regardless of where they are going to be put to use, when you are going to invest in these alternate power sources, these are a few of the relevant factors to keep in mind prior to choosing the one you are going to purchase for intended use.